Instagram has become huge in today’s time. Businesses are flocking to Instagram to drive sales. Instagram, with the introduction of shoppable posts, has really leveled up its game. There are several other ways also in which Instagram can be used to promote business or sales. Some of these are as follow: 1) To promote your business, it is essential to identify your target audience. You do not want the right content being targeted to an audience that will not be interested in your business. A geotag can be created to ensure the right audience is being reached on Instagram 2) Have a flexible posting plan- The feed speed on Instagram is still slow, but the good thing is that its not important to post everyday as this might saturate your follower’s feed and you don’t want to be too pushy with your posts. So, plan what you want to post accordingly and when. Later, track the success of the post to understand if it’s working or not. 3) Put a link of your website in the account
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